New Video: About Customer Analytics

Posted by Fuld + Company on Apr 4, 2016 12:29:52 PM

A sustained competitive advantage depends on more than assessing competitors and anticipating disruption. Every business, whether B2B or B2C, can benefit from a better understanding of existing and potential customers through quantitative analysis. Insights derived from customer data allow companies to prioritize relationships with high-value customers or capture previously overlooked customer segments.

Tarun Mehra, Principal, Market Insights, and Ken Sawka, CEO and President, discuss how organizations can better understand their current and future customers:

 

 

Solutions offered by customer analytics range from social media analytics to brand health analysis.
Read more:

Find Out Whether Cost Is Losing You Deals      Customer Analytics      MCS008 

 

Topics: Fuld + Company, Market Analysis, Competitive Strategy

Fuld + Company Blog

The material on this page draws on the research and experience of Fuld + Company thought leaders, consultants and others. Learn more about our expertise here.

Recent Posts

Request for Information

If you'd like someone at Fuld to contact you regarding your strategic competitive challenges, fill out the form below.