WeWork, Lord & Taylor, and the Artificial Separation of Work and Leisure

Posted by Ken Sawka on Nov 21, 2017 4:18:48 PM

One of my fondest memories growing up in New York was going into “the city” (that’s what we Long Islanders called Manhattan) at Christmastime and going to see the Lord & Taylor Christmas display in its storefront window at its flagship location on Fifth Avenue.  There would be long lines, and we’d wait 20 minutes or more just to get a glimpse of the window.  It was magical.

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Topics: Sales Force Effectiveness, Brand Insights, Market Analysis, Merger and Acquisition, Product Positioning

Stealth Fighters, Cargo Helicopters, and Client Relationship Management Pt. 2: Managing Perceptions and Expectations

Posted by Christopher Dent on Jul 20, 2017 12:24:05 PM

In part one of this blog, we discussed the scrutiny Lockheed Martin is facing due to the seemingly high cost of its helicopters and stealth fighters.  We also established that value is a better metric, than looking at cost alone. But, regardless of how the true value of a program should be assessed and reported, Lockheed Martin must contend with how its various programs are in fact perceived by customers and other stakeholders. Conventional wisdom states that “the customer is always right.”  Further, explaining to a concerned client why their concerns are irrelevant and unfounded is not a viable business model. What can Lockheed’s headaches with the F-35 and CH-53K teach us about client management?

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Topics: Brand Insights, Competitive Strategy, risk management

Stealth Fighters, Cargo Helicopters, and Client Relationship Management

Posted by Christopher Dent on Jul 12, 2017 1:38:43 PM


Cost vs. Value: Which Is the Better Metric?

The development and delivery of every product or service risks experiencing problems, from a delivery driver taking a wrong turn to fighter pilots getting sick while flying advanced aircraft.  However, expecting and preparing for these setbacks can help business executives navigate even the most challenging obstacles, and, in turn, keep their earnings, reputation, and client relationships intact.

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Topics: Brand Insights, Competitive Strategy, risk management

What Amazon’s Acquisition of Whole Foods Says About Competitive Strategy

Posted by Ken Sawka on Jun 27, 2017 12:42:59 PM

There are countless ways to look at the implications of Amazon’s proposed $13.7 billion takeover of Whole Foods, that it’s the latest salvo in the battle between Amazon and Walmart to be the one place where everyone shops for everything,  that it’s a disruption to the supply chain model in the grocery business, or that it’s nothing more than a marriage of convenience to save Whole Foods from the ire of its activist shareholders.

But, for competitive strategists, there’s really only one question to ask: how does this deal affect the competitive intensity in my industry? 

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Topics: Competitive Intelligence, Consumer Goods, Brand Insights, Competitive Strategy

Six Reasons Why CVS Health Should Acquire Aetna … Soon

Posted by Robert Flynn on Jun 21, 2017 10:00:00 AM

Should CVS consider acquiring a health plan? If yes, then which one? With a market-cap of about $80 billion and an impressive portfolio of assets across retail and pharmacy, why would it make sense for CVS to include a health plan in its portfolio?

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Topics: Brand Insights, Healthcare, Merger and Acquisition, Competitive Strategy

Walmart Takes Advantage of the Commute Home with New Delivery System

Posted by Ken Sawka on Jun 13, 2017 1:06:29 PM

Walmart, the largest private employer in the United States, is not likely to appear on one of those “ten best places to work” lists anytime soon. It has a reputation for paying very low wages, and has been targeted by activists for alleged unfair work practices.

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Topics: Competitive Intelligence, Brand Insights, Competitive Strategy

The Ascent of Amazon: From Books to…Pills?

Posted by Tanya Chotibut on May 31, 2017 11:29:37 AM

Amazon recently reached its 20th anniversary this May and in celebration of this momentous occasion, it was reported that it had intentions of delving into the multibillion-dollar pharmacy market. Of course, this is not the first time the $450 billion company has taken another industry head-on. For instance, Amazon Web Services produced more than $13 billion in revenue over the past year and has grown to be a primary player in the dynamic cloud-computing market. The company has also successfully scaled the apparel and fashion peak while Macy’s and JCPenney struggle to compete. Amazon even went face-to-face with the formidable Netflix in media streaming and walked away with an Oscar. Originally a site only for books, Amazon has quickly shown its prowess for all things, from books and CDs to clothing and food, from streaming media to delivery drones; it would truly seem that anything Amazon has set its sight on, it has conquered and the pharmacy space most likely won’t be an exception. Or will it?

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Topics: Competitive Intelligence, Brand Insights, New Market Entry

The Importance of Brand Awareness in the Pharmaceutical Industry

Posted by Neha Suri on May 10, 2017 10:15:38 AM

Co-Written by Karl Varkey

Today’s reality for pharmaceutical companies is anything but care free. Competition from the generics market continues to rise, the FDA’s approvals of new drugs has declined, and resolution of the debate surrounding the Affordable Care Act is uncertain. Additionally, the new administration has called for pricing restraints. This is certainly enough to cause angst among the most experienced pharmaceutical executives.

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Topics: Brand Insights, Market Analysis, Pharma, Competitive Strategy

Competitive Chess with Cheese

Posted by Tess Fagan on Apr 25, 2017 10:25:27 AM

There’s a savage war going on at your local deli counter. Shelf space at America’s deli counters is the newest casualty of a cutthroat retail brand battle in today’s supermarkets. Deeply entrenched and beloved brands like Boar’s Head and Land O’Lakes are silently duking it out in a fight over who reigns supreme in the deli section. The result to the winner is likely to be increased revenue; for the shopper this is a race to the bottom, and we should anticipate less choice and increased prices.

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Topics: Consumer Goods, Brand Insights, Market Analysis, Competitive Strategy

Future Trends for Competing in the Furniture Industry

Posted by Fuld + Company on Dec 5, 2016 1:51:32 PM

The $96 billion U.S. furniture industry is in a tumultuous state, driven by changing consumer preferences and buying behavior, digital disruption, pricing pressures, multi-channel retail options, new online players, and the role of social media.

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Topics: Competitive Intelligence, Consumer Goods, Brand Insights, Competitive Strategy

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