Leonard Fuld in HBR: Only Half of Companies Actually Use the Competitive Intelligence They Collect

Posted by Fuld + Company on Jan 28, 2016 2:50:55 PM

In his most recent Harvard Business Review article, charman and founder Leonard Fuld joins Ben Gilad, president and co-founder of the Fuld-Gilad-Herring Academy of Competitive Intelligence (ACI), to assess the impact of CI on major company decisions.

Based on a survey of 236 CI managers and analysts across 21 industries, Fuld and Gilad found that 55% of respondents said "their input on major management decisions made enough difference to improve the decision," leaving 45% whose analysis was ineffective at influencing executive decision making. 

When CI analysts were effective, four variables played a significant role: 

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Topics: Competitive Intelligence, FGH Academy of Competitive Intelligence, Fuld, Leonard, Competitive Strategy

Medical Education and the Affordable Care Act

Posted by Fuld + Company on Jan 28, 2016 10:32:17 AM

Ken Sawka   | Jacob Golbitz 

Perhaps it was inevitable. Kaiser Permanente, the California-based health system that integrates health insurance with its own hospitals and clinics, last month announced that it would open its own medical school in the state in 2019. 

The move underscores two factors that have bedeviled healthcare reform in the United States before and after the passage of the Affordable Care Act in 2010 – a forecasted shortage of physicians in the United States, and the failure of traditional medical education to keep pace with the training required to enable physicians to provide healthcare in an integrated, risk-based system.

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Topics: Competitive Intelligence, Innovation, Market Analysis, Healthcare, Life Sciences

New Video! Building a Life Sciences CI Team

Posted by Fuld + Company on Dec 15, 2015 9:50:08 AM

Finding the right talent to fill CI needs at a Life Sciences company can be challenging. From companion diagnostics to biosimilars, it's a complex marketplace that requires highly skilled CI practitioners.

David Staknis, Principal, Practice Head Global Life Sciences, and Ken Sawka, CEO + President, discuss necessary industry experience and academic qualifications for inclusion in a CI team, as well as team dynamics within Fuld + Company's own Life Sciences practice.

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Topics: Competitive Intelligence, Fuld + Company, Pharma, Healthcare, Life Sciences

Fuld + Company and Agromeris Partner to Expand Services for Food and Agriculture Industry

Posted by Fuld + Company on Dec 14, 2015 8:00:00 AM


FOR IMMEDIATE RELEASE

BOSTON, MA, December 14, 2015 -- Fuld + Company, a competitive intelligence, strategy, and consulting firm, announced that it has signed a memorandum of understanding with Agromeris, a food and agriculture consulting firm.

The partnership provides Agromeris with methodological expertise and research capacity, drawn from Fuld + Company's 35+ years of experience. Agromeris brings to the partnership 30 years of deep domain expertise across the entire food production value chain, from field to table.

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Topics: Competitive Intelligence, Consumer Goods, Fuld + Company, Manufacturing/Industrial, Market Analysis, Scenario Analysis, Product Positioning, Competitive Strategy

New Video! Companion Diagnostics

Posted by Fuld + Company on Dec 11, 2015 8:00:00 AM

Companion diagnostic (CDx) devices are in vitro and imaging tools that are paired with specific drug therapies. Part of a larger trend towards personalized medicine, they are used to identify patients most likely to benefit from a specific therapeutic agent or to determine appropriate dosage. 

While questions remain about who should bear the cost for companion diagnostics, the promise of greater safety and efficacy and the potential for faster regulatory approval have made this an area of growth for both pharmaceutical and molecular diagnostics clients.

David Staknis, Principal, Practice Head Global Life Sciences, and Ken Sawka, CEO + President, discuss increased requests for monitoring development and expansion of CDx platforms, earlier coordination by pharmaceutical and diagnostics firms, and the benefits of CI for optimizing R&D spending.

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Topics: Competitive Intelligence, Early Warning Monitoring, Medical Devices, Pharma, Healthcare, Life Sciences

Upcoming Event: Leonard Fuld leads TAGLaw Webinar on CI in the Modern Professional Services Firm

Posted by Fuld + Company on Dec 8, 2015 9:48:28 AM

Leonard Fuld, Executive Chairman and Founder, leads a webinar titled "What is Competitive Intelligence?" this Wednesday, December 9th at 12:30 (EST).

Professional services firms realize that competitive pressures have increased over the past decade. The question this webcast addresses is how law and accounting firms should view competitive intelligence as a tool to anticipate both competitive threats and opportunities. Are today’s law and accounting firms prepared to apply this potent approach to assessing competition?

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Topics: Competitive Intelligence, Events, Financial Services, Fuld + Company, Fuld, Leonard

New Videos! R&D, Innovation, and Scenario Planning

Posted by Fuld + Company on Nov 12, 2015 10:26:24 AM

Are you developing R&D strategies in a vacuum? What avenues for collaboration do innovation models open up? Is consolidation a long-term solution in declining industries?

CEO and President Ken Sawka speaks with Sr. Vice President, Head of Diversified Practice Diane Borska about how uncovering competitor priorities can answer these questions.

 

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Topics: Competitive Intelligence, War Games, Fuld + Company, Innovation, Scenario Analysis, Competitive Strategy

New Video! Business Disruption

Posted by Fuld + Company on Nov 5, 2015 1:22:38 PM

The latest wave of disruption has been driven by technology platforms, consumer experience, and the oft-cited "sharing economy."

CEO and President Ken Sawka and Founder Leonard Fuld discuss:

  • Is any market safe?
  • Are incumbents reacting in strategic ways?
  • What's the degree of customer stickiness for the likes of Uber and Airbnb? 

Video after the jump.

 

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Topics: Competitive Intelligence, Brand Insights, Early Warning Monitoring, Fuld + Company, Fuld, Leonard, Competitive Strategy

New Video! What is CI?

Posted by Fuld + Company on Nov 5, 2015 1:05:48 PM

How do we reduce risks? Is our strategy flexible enough for all plausible market disruptions? What is the best timetable for our product launch? Time for CI, someone says. Yes, but...what is that?

There is a tendency to conflate CI with market research. Certainly, understanding market dynamics is key for responding to a competitor’s offering. Checking in with customers through surveys, focus groups, and social media touchstones sheds light on preferences and wish lists. For the most part, though, market research looks back, solely focused on a customer’s inclination to buy.

Competitive intelligence looks ahead, taking the long view of your category and your market. Developed with vision and intention, CI probes manufacturing, distribution, inventory, corporate structure, messaging, new entrants (those you can see and those barely visible), investment strategies, pressure points, threats, and yes, customers.

Watch CEO + President Ken Sawka and Founder Leonard Fuld discuss the definition and nature of competitive intelligence today:

 

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Topics: Competitive Intelligence, Fuld + Company, Fuld, Leonard, Competitive Strategy

Dell Acquires EMC: Heavy Clouds, No Rain

Posted by Ken Sawka on Oct 27, 2015 12:06:53 PM


On October 12, Dell announced its plans to acquire EMC Corporation for $67 billion
, the largest technology industry deal to date, a deal clearly intended to bolster Dell’s ability to compete in the increasingly lucrative corporate data center market. This move follows HP’s split into two organizations which itself was engineered to free HP’s enterprise business from the low-margin shackles of its consumer PC and printer business.  While the Dell-EMC deal will accelerate the transition of corporate data assets to the cloud, the new entity could face significant challenges that hamper its ability to make it rain. 

Our experience conducting war games for Global Fortune 100 companies and analyzing competition in enterprise IT has made it clear that the market is undergoing a dramatic transformation. Our analysis, conducted over an extensive period of time and involving a variety of players, demonstrates that this transformation is characterized by several confluent factors that the combined EMC-Dell will have to navigate to achieve success: 

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Topics: Competitive Intelligence, War Games, Brand Insights, Market Analysis, Technology/Telecomm, Merger and Acquisition

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