Is Amazon Becoming a Bank?

Posted by Ken Sawka

Aug 23, 2016 3:54:49 PM

UPDATE: Wells Fargo and Amazon ended their partnership on 08/31/2016 with minimal comment. The partnership fell under criticism from consumer advocates and organizations promoting affordable education.

Last month, Amazon.com entered the student loan business in a partnership with Wells Fargo, offering lower rates for student loans to Amazon customers who subscribe to the online retailer’s Prime Student service.  Wells Fargo will cut half a percentage point from its interest rate on student loans to Amazon Prime Student members, who also get benefits such as free two-day shipping and access to movies, TV shows, and online photo storage.

Does this deal signal what many have felt is the inevitable entry of technology companies into the financial services industry, or is it a convenient and mutually beneficial partnership between two companies with common interests?

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Topics: Brand Insights, Financial Services, Market Analysis, Competitive Strategy

Can Apple TV Outshine Netflix and Traditional TV Broadcasters?

Posted by Ken Sawka

Aug 3, 2016 11:41:11 AM

Apple has long been expected to “revolutionize” how we watch television.  Ever since it launched Apple TV in 2006, speculation has been rife that Apple would become a major force in video production and distribution.

Apple’s refresh of Apple TV last year - improving voice search with Siri and adding a bunch more apps - did little to quell that speculation.

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Topics: Brand Insights, Innovation, Market Analysis, Technology/Telecomm, Product Positioning, Competitive Strategy

New White Paper: Competitive Pricing Intelligence

Posted by Fuld + Company

May 3, 2016 2:36:52 PM

Creating an intelligence gathering and analysis process for your organization’s pricing function is essential for sound competitive strategy. Failure to gather and assess this intelligence can lead to pricing strategies that are out of sync with market expectations.

Our latest white paper outlines legal and ethical considerations that must guide how intelligence is gathered on competitor prices, the advantages of continuous intelligence gathering, and how one client leveraged competitive intelligence to raise prices without losing customers or provoking a competitor response. 

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Topics: Competitive Intelligence, Sales Force Effectiveness, Fuld + Company, Market Analysis, Product Positioning, Competitive Strategy

New Video: About Customer Analytics

Posted by Fuld + Company

Apr 4, 2016 12:29:52 PM

A sustained competitive advantage depends on more than assessing competitors and anticipating disruption. Every business, whether B2B or B2C, can benefit from a better understanding of existing and potential customers through quantitative analysis. Insights derived from customer data allow companies to prioritize relationships with high-value customers or capture previously overlooked customer segments.

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Topics: Fuld + Company, Market Analysis, Competitive Strategy

Developing R&D Strategy for Industrial Goods

Posted by Fuld + Company

Mar 31, 2016 4:48:40 PM

For companies developing an R&D strategy in industrial goods and infrastructure, competitive intelligence provides unique insights into competitors’ existing and potential R&D interest, capabilities, technology bets, and expected outcomes. Comparing rival R&D strategies to market needs and expectations provides a reality check on the feasibility and potential value of your future R&D programs. 

Strategic planning integrated with competitive and market intelligence can:

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Topics: Competitive Intelligence, Product Roadmap, Fuld + Company, Manufacturing/Industrial, Market Analysis, Merger and Acquisition, Competitive Strategy

New Video: About Market Analytics

Posted by Fuld + Company

Mar 23, 2016 12:31:08 PM

Businesses are generating greater amounts of data each year, with some reports projecting a 4300% increase by the end of the decade. Sorting though and analyzing this data to uncover insights about the marketplace can be a challenge.

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Topics: Fuld + Company, Market Analysis

New Video: What is Market Insights?

Posted by Fuld + Company

Mar 15, 2016 11:53:35 AM

A sustainable competitive advantage isn't developed purely by assessing competitors. It also requires understanding the size and shape of your market, and how that market is changing. From customer segmentation to market forecasting, data-driven analyses of market properties allow you to execute your company's growth strategy.

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Topics: Fuld + Company, Market Analysis, New Market Entry

Launching a New Product with Confidence

Posted by Fuld + Company

Mar 14, 2016 10:00:08 AM

For companies planning a new product launch, market and competitive insights can test assumptions about product launch impact and expectations, measure market potential, and anticipate and model competitor response.

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Topics: Product Roadmap, Fuld + Company, Market Analysis, Product Positioning, Competitive Strategy

The Rise of Mobile Healthcare Payments

Posted by Tess Fagan

Mar 9, 2016 10:07:12 AM

2016 has been dubbed the year of mobile payments. From Venmo to Samsung Pay, the phone is replacing the wallet. Spending money, whether to buy a latte or to split a check, has never been easier. 2016 is also the year many legislative healthcare reforms solidify their effect, modernizing everything from how hospitals store records to which models we use to fund health care.

The changing nature of health care is fueling innovation. Tech companies and start-ups are beginning to develop payment solutions to meet the evolving needs of healthcare payers and providers, driven in part by legislation but also by rapidly accelerating consumerization trends. Just in time: enjoying how simple it's become to pay for everything else, consumers are growing frustrated by the difficulty of navigating healthcare payments. Healthcare providers who make the switch to electronic payments early can gain a competitive edge.

The race to become the leading payment system for the healthcare industry is on.

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Topics: Innovation, Market Analysis, Technology/Telecomm, Healthcare, Industry Convergence, Competitive Strategy

Meeting Emerging Competitive Threats Head On

Posted by Fuld + Company

Feb 29, 2016 3:50:55 PM

For companies needing to understand, and potentially neutralize, an emerging competitive threat, sound competitive intelligence (CI) lays the foundation for unbiased strategic advice.

CI clarifies the nature and severity of the challenge so that you can develop actionable contingency plans and counter-measures to dampen the impact of the emerging threat before it fully materializes.  

Emerging competitive threats can take many forms:

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Topics: Competitive Intelligence, Fuld + Company, Innovation, Market Analysis, Scenario Analysis, Competitive Strategy

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